The results will vary depending on your hair colour, hair type, the process and the products used before dying.

This process could take up to 3 weeks and then the hair will be checked and if the product is faulty, an exchange will be given. For the best and brightest results ensure you bleach your hair to at least level 9 or 10 (Nearly White) before applying any dye. You should avoid swimming in chlorinated water, most harsh chemicals run the risk of washing out your newly dyed hair quickly and causing your hair to become less vibrant.Whilst the Colour Care Shampoo and Conditioner have been developed to be kind to your hair and will ensure your colour lasts!

The Pre Colour Shampoo will balance your hairs PH before dying whilst removing excess oils to ensure the best results from the Hair Colour. Available in a wide range of colours, it's quick and easy to apply straight from the tub making Directions an excellent choice.

So for best results, we always recommend doing both a strand test (to make sure you’re going to like the finished color) and a sensitivity test (to make sure you’re not allergic to the ingredients) before using any of the hair color/bleaching products. You can follow all of this information on parcels journey through the tracking information provided. p>4) Then wait: You'll want to leave directions hair dye on for between 15 and 30 minutes to develop, rush it and you might not get as bright a colour, leave it too long and it may come out darker or a different shade. The vegan dye has a creamy texture that is easy to apply and does not require the use of an oxidising emulsion. Sizing varies a great deal, not only between manufacturers but also between different styles from the same manufacturer.

Directions produce brilliant dyes, but in some rare cases it can go horribly wrong if the dye is not applied correctly! We have created a super helpful page with all the dos and don'ts, tips and advice to help ensure you get the best results from your colour. p>2) Now lighten your hair: Although it's possible to get some really nice effects by applying directions hair dye to untreated hair, to get really vibrant colours you'll need to bleach your hair first. Then wait: You'll want to leave directions hair dye on for between 15 and 30 minutes to develop, rush it and you might not get as bright a colour, leave it too long and it may come out darker or a different shade. It is important to apply the dye to clean (shampooed but not conditioned) dry hair, if you're hair is wet, dirty or contains any products with chemicals prior to application, it may cause a bad result!

As with all dyes, please be aware that the result may vary due to things such as hair type, coloring, condition of the hair, etc. To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Optionally, if you'd like to avoid dye stains around the hairline apply a Vasaline or a small amount of baby oil, but don't let this get in your hair!